In hopes to deliver Japanese modern art to art fans of the world, the first NEW CITY ART FAIR was held in New York in March of 2012. 
In addition to exhibiting and selling art work, presentations on Japanese art and bus tours to visit Japanese artists in the area were conducted to spread knowledge of Japanese modern art. 
From 2014, Taiwan and Korean galleries have participated in the art fair, changing the ‘Japanese modern art’ theme to ‘modern art of Asia’.